perceived quality archivos

26 Jan Sensory benchmarking as warning system

Enviado el 15:43h en análisis, consumidor, éxito, industria, METODOLOGÍAS, soluciones

The knowledge of the position of your products in the market is valuable information for every company, no matter the situation The objective of a sensory benchmarking study is to compare products that already exist in the market to position them,...

21 Apr How to achieve sensorial success

Enviado el 12:54h en análisis, consumidor, éxito, sensorial, servicios, soluciones

The launching of a new product is a process full of risks and uncertainties, the minimization of these risks has to be a key milestone of any R&D or marketing department. Considering that the key for the success of a product...

perceived quality Tag

26 Jan Sensory benchmarking as warning system

21 Apr How to achieve sensorial success