The value perceived by the consumer
To introduce and maintain a product in the market, it is necessary to generate metrics adapted to a changing environment where everything evolves at great speed. The
10/05/2019
To introduce and maintain a product in the market, it is necessary to generate metrics adapted to a changing environment where everything evolves at great speed. The
WHERE IS THE BORDERLINE BETWEEN FLAVOR AND AROMA, AND TASTE? For those who are not experts in sensory analysis, the terms aroma, taste and flavor are not the same,
In order to carry out a sensory study, certain conditions must be met: a tasting director to lead the session, a panel of tasters
The tasting director is the person in charge of carrying out sensory analysis studies. His or her leadership role helps to
What prototype do I have to bring to market? Am I well positioned sensorially, do I like my product better than the competition's? How do I modify my product to
At TasteLab we are looking for sincere and daring people who are willing to try new things, give their opinion and collaborate to improve the products we consume at TasteLab.
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